case study with Sunil Vara, Proforma Consulting Founder & Director

Proforma Consulting supports and works alongside SMEs to realise their goals and ambitions for growth and sustainability.

The business consultancy offers a range of services encompassing strategy development, coaching, mentoring, access to finance and grants, leadership and management and workforce development workshops.

Clients work within a wide variety of sectors from manufacturing to education and pharmaceutical to transport and logistics.

Nimble Media is one of Proforma Consulting’s extensive network of trusted partners who provide diverse expertise to the business consultancy’s clients.

Nimble Media has undertaken a number of telemarketing and marketing projects for Proforma Consulting’s clients, including HTML design and distribution and procurement of databases.

Proforma Consulting founder and director Sunil Vara explains: “I worked with a number of other media companies before meeting Vicky in 2019.

“The experience I have had working with the Nimble Media team has proven to be very different.

“Vicky doesn’t tell you what you want to hear, she is honest, straight-talking and offers a true and balanced opinion of the proposed work based on her extensive experience.

“She provides real direction and is a mine of useful advice and information which has ensured better outcomes for my clients’ projects.

“Her can-do attitude instils me with confidence and I have complete faith that Vicky and her team will do the best possible job.

“One perfect example is when Nimble Media undertook a telemarketing campaign for Aston University at the height of the Covid-19 pandemic.

“Not only did Vicky and the team roll out the project very quickly, they generated a number of leads of which several came to fruition.

“They did superbly considering the extremely difficult working circumstances.

“Nimble Media is now my go-to media company and I don’t hesitate to recommend them to my clients.

“The whole team is a pleasure to work with – approachable, highly efficient and effective.”

Proforma Consulting also provides a consultancy service for Nimble Media and the companies’ collaborative partnership has seen both benefit, with business opportunities created, and introductions to new clients.

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